Email &

Fast facts:
Open rates at or above 60%
Click rates at or above 20%.
Email campaign for new members
Post-event thank you message
Newsletters geared towards college students across the U.S. and Canada with an average age between 18-22 years old.
February 2024 Officer Newsletter
This communication is intended for student officers and chapter leadership.
Fall 2023 Student Newsletter
This is intended for all student members of APO.
These newsletters were geared towards various alumni groups.
Spring 2024 May We Always Be
This publication is for all APO alumni.
January 2024 Society of Life Insider
This publication is intended for APO Society of Life Members, a.k.a. donors.

Other

Promo video for workshop at an APO event.
Learning Lab Promo Video
Various projects from educational materials to the organization’s media kit.
APO Style and Graphics Guide
I worked to develop and deploy several strategic marketing efforts.